European paper industry unveils major investment agenda to drive towards its 2050 vision
CEPI foresees 40% more investment to transform industry and lead the low-carbon bioeconomy in Europe.
At the 18th edition of annual event European Paper Week, CEPI’s new Director General Slyvain Lhôte and its Chairman, Peter Oswald (CEO Mondi Group, Europe & International Division) outlined industry’s ambitious investment agenda towards achieving its 2050 vision of a low carbon, resource efficient bioeconomy.
Building on the roadmap it had laid out in 2011 industry reaffirms its vision of leading Europe’s bioeconomy transition towards 2050 by cutting its carbon footprint by 80% while creating more than 50% more added value.
“Investment will be the cornerstone of making this industry transformation happen in Europe“ said Sylvain Lhôte at the High Level Session at European Paper Week. We project the need for 40% more investment to transform our industry base and seize new market opportunities. This can happen in Europe if we align European policies, our research efforts and financing conditions. Our agenda goes against the gloom prevailing in so many industries. For CEPI, getting the conditions right to invest more in Europe will be the priority.
Industry currently invests €3 to €3.5 billion euro per year in Europe. The capital expenditure to deploy decarbonisation technologies in Europe and develop production of new bio-based products would require an additional €44 billon by 2050 or in other words 40% more than current levels.
The key findings of the roadmap review that CEPI experts carried out in 2016 are now available for consultation from stakeholders. The goal is to broaden the collective input of the document through seeking consultation with key stakeholders on enabling conditions for industry transformation and to table a revised roadmap early 2017. An online version of the roadmap can be consulted here.
For further information on our 2050 roadmap please contact Bernard de Galembert at email@example.com or by phone (+32) 262 749 27. For press related enquiries please contact Ben Kennard at firstname.lastname@example.org or by phone (+32) 487 3921 82
Note to editor
CEPI aisbl - The Confederation of European Paper Industries
The Confederation of European Paper Industries (CEPI) is a Brussels-based non-profit organisation regrouping the European pulp and paper industry and championing the industry’s achievements and the benefits of its products. Through its 18 member countries (17 European Union members plus Norway) CEPI represents some 505 pulp, paper and board producing companies across Europe, ranging from small and medium sized companies to multi-nationals, and 920 paper mills. Together they represent 23% of world production.
18th edition of European Paper Week opens with a renewed focus on innovation, investment and future skills
CEPI, the organisation representing the European paper industry has opened its 18th edition of its annual event European Paper Week welcoming nearly 350 movers and shakers from the across the European paper industry and the four corners of the globe.
This year’s programme set the tone for its positive agenda ahead as we enter 2017. At this year’s event attendees will be provided with the opportunity to meet CEPI’s new Director General, Sylvain Lhôte as well as its Chairman, Peter Oswald (CEO Mondi Group, Europe & International Division).
The highlight of this year’s event, the high-level session includes notable speakers such as Gideon Rachman, chief foreign affairs commentator of the Financial Times, Lucrezia Reichlin of the London Business School, Signe Ratso, Director, DG TRADE, the EIB as well as Moody’s. The discussion will reflect on global economic trends and the investment implications for the European paper industry.
As an indication of the strides forward industry has made on the innovation agenda this year’s event will open with ten young researchers showcasing their industry-changing ideas. Three of them will be in line for the prestigious global Blue Sky Innovation Award to be launched for the first time in 2017.
This will be complemented on Wednesday by a session dedicated to the 2017 prospects for the energy market and a joint session with our partners from RISI on the global market outlook ahead. During this discussion we will be joined by Innventia who will present their groundbreaking"Cellulose-Based Society" report.
On top of this together with our trade union partners Industriall we will discuss the need for policymakers to tip the balance in favour of supporting the skills and competences necessary for the bioeconomy transition. Most significantly we will address the outcome of European Commission study demonstrating the financial burden of EU regulations and the detrimental impact on industry’s ability to reinvest and to ensure industrial transformation happens in Europe.
Finally our new Director General will launch the discussion on the way forward for our 2050 Roadmap outlining industry’s vision to move forward on the path towards a low-carbon, circular bioeconomy by 2050 in Europe, for Europe. This roadmap will be immediately open for contributions from stakeholders.
For more information please contact Ben Kennard at email@example.com or by phone (+32) 487 3921 82
Note to editor
CEPI aisbl - The Confederation of European Paper Industries
The Confederation of European Paper Industries (CEPI) is a Brussels-based non-profit organisation regrouping the European pulp and paper industry and championing the industry’s achievements and the benefits of its products. Through its 18 member countries (17 European Union members plus
Norway) CEPI represents some 505 pulp, paper and board producing companies across Europe, ranging from small and medium sized companies to multi-nationals, and 920 paper mills. Together they represent 23% of world production.
European Paper Week 2016 registration is open
European Paper Industry – Navigating towards the future
The Confederation of European Paper Industries (CEPI) has kicked off registration for European Paper Week (EPW), taking place on 22-24 November in Brussels. The event will offer for the 18th time a unique opportunity to liaise with the movers and shakers in the European paper industry. This year, it promises exciting new features: more networking opportunities with a welcome cocktail, a new location at the Radisson Blu Royal Hotel in Brussels city centre and a focus on the key topic of future employee skills and education, to name but a few.
“European Paper Industry - Navigating towards the future” will be the overriding theme. Our sector is navigating in stormy weather, facing a significantly challenging political and economic climate. However, it has a clear vision for 2050. Indeed, EPW will see the launch of a reviewed 2050 Roadmap, examining 80% decarbonisation with 50% added value, five years after the highly-popular first edition.
CEPI is honoured to have Financial Times chief foreign affairs commentator Gideon Rachman, as the moderator of the main EPW session. He and London Business school professor Lucrezia Reichlin will give valuable insights on the global economy and its impact on our industry. In addition, we will look deeply into the means to ensure the sector receives the necessary future investments.
This year’s event will also be the first for recently-appointed CEPI Director General, Sylvain Lhôte, at the helm of the association since the beginning of September. With many years of experience in Brussels and other industries and a newcomer in the sector, Sylvain is ready to make a mark, starting at EPW.
A detailed programme and registration information are available at www.cepi.org/epw. If you need any further information don’t hesitate to email us at firstname.lastname@example.org.
The event will be held in conjunction with the PPI 2016 Awards, taking place on 21 November.
Response to Commission public consultation on reduced VAT rate for e-books and periodicals
Short summary: The proposal to reduce the VAT rate for e-books will not necessarily reduce the current price of e-books, as publishers may not pass this reduction to the end consumer. On the other hand, if the VAT increases for print products, this will inevitably reduce print book sales, as consumers will need to pay more. If the proposal leads to replacing printed books with e-books, we would find it unfair and not aligned with the general interest. These concerns should be addressed by maintaining the current reduced VAT rates for paper books, newspapers and periodicals and ensuring an equal and neutral treatment for both technologies. In addition, the Commission should encourage Member States to make full use of the possibility to reduce the VAT rate they apply to both printed products and e-books.Download here
Sylvain Lhôte takes up duty as Director General
As of 5 September, Sylvain Lhôte is at the helm of CEPI. Appointed by CEPI’s Board in June 2016, Sylvain brings 25 years of government and public affairs expertise working with leading material technology and manufacturing industries on climate and energy policies, sustainability and industrial affairs, as well as competition and international trade issues.
Prior to joining CEPI, he was Vice-president Governmental Affairs and Business Development in the EMEA Region for Alcoa, the aluminium and metals engineering group. He previously directed EU and sustainability affairs for the Borealis Group, in the base chemicals and plastics industry. He also chaired FleishmanHillard’s Public Affairs practice in Europe and headed its environment department advising major trade associations and industries in the field of sustainability policies and PA strategies. Sylvain started his career in parliamentary cabinets at the European Parliament and at the French National Assembly.
A French national, Sylvain studied political sciences, international law and business administration at Strasbourg and Paris-Sorbonne Universities and post-graduated cum laude in European Administration at the College of Europe in Bruges.
European paper industry announces new Director General, Sylvain Lhôte
CEPI (Confederation of European Paper Industries) hereby announces the appointment of Sylvain Lhôte as its new Director General. As of 5 September 2016, Sylvain Lhôte will take over from the current Acting Director General, Jori Ringman. Mr Lhôte is currently Vice-president Governmental Affairs in Europe for Alcoa, the leading aluminium and light metals engineering group.
“We are very pleased to welcome Sylvain Lhôte on board and are sure his leadership and expertise will help CEPI reach ever higher levels of excellence. We are thankful to both Marco Mensink for his work during his mandate and Jori Ringman, who ensured the smooth functioning of the organisation until the new Director General was found”, said Peter Oswald, CEPI Chairman.
Prior to joining Alcoa, Sylvain directed EU and sustainability affairs for the Borealis Group, in the base chemicals and plastics industry and led a global CSR programme for the company in the EMEA region. He previously chaired the Fleishman-Hillard Public Affairs practice in Europe and headed its environment department, advising major trade associations and industries in the field of sustainability policies and public affairs strategies. Sylvain began his career in parliamentary cabinets at the European Parliament and the French National Assembly.
French national, Sylvain studied political sciences, international law and business administration at Strasbourg and Paris-Sorbonne Universities and post-graduated cum laude in European Administration at the College of Europe in Bruges.
For more information, please contact Annie Xystouris at email@example.com mobile: +32(0)486243642.
Note to the Editor
CEPI aisbl - The Confederation of European Paper Industries
The Confederation of European Paper Industries (CEPI) is a Brussels-based non-profit organisation regrouping the European pulp and paper industry and championing the industry’s achievements and the benefits of its products. Through its 18 member countries (17 EU members plus Norway) CEPI represents some 505 pulp, paper and board producing companies across Europe, ranging from small and medium sized companies to multi-nationals, and 920 paper mills. Together they represent 23% of world production.
What next for our industry? A recarbonisation revolution
This article was written by Petri Vasara from Pöyry Management Consulting. Pöyry is one of our Partners. Read more about them here.
Our industry faces exciting times ahead. The world needs a ‘recarbonisation revolution’ of global material flows as we must increase biomass and decrease non-renewable materials such as metals and minerals in the movement of global trade. Additionally, recarbonisation requires moving from fossil carbon to biocarbon. The re-carbonisation revolution offers a simple way to define the bioeconomy: re-carbonise materials, de-carbonise energy.
Society’s concern with climate change has shaped our language to always refer to “decarbonisation” policies and attempts to create a “low carbon economy”. Whilst these sentiments are honourable in their intention, they neglect a key truth – that carbon is the basis of life. The only area where the removal of carbon should be focused is in fossil-based carbon fuels. Outside of fuel - in a vast range of other materials - carbon is needed in the form of biomass to create a truly renewable and sustainable loop.
What does a recarbonisation revolution mean for our industry?
Imagine a solution where we recarbonise just 1% of the market of some key global material flows. The packaging market in 2013 was worth 590 billion euros alone with plastics and fibre producing 220 and 215 billion euros in turnover respectively. Therefore, if 1% of the packaging market which is currently created from fossil plastics was moved to biopackaging, it would equate to 6 billion euros in turnover.
Likewise, plastics correspond to about 300 million tons, meaning that moving 1% from fossil plastics to bioplastics would represent about 3.5 billion euros of new biobusiness. Finally, imagine that 1% of the global volume of fossil fuels is taken and substituted with biomass, and that biomass is processed further in the forest industry – this would mean a green recarbonisation of a part of the world’s materials flows. This could result in an estimated 30 billion euros of annual new biobusiness.
When combined these three 1% substitutions would provide an estimated 40 billion euros per annum to a new sustainable bioeconomy. The calculations above can be debated of course, but they are indicative of the potential size of the opportunity.
Whereas in the past this level of change may have been implausible, new developments in technology and materials sciences have made it both possible and desirable. Four materials - Lignin, sugar, nanocellulose and graphene - stand out as examples of where recarbonisation can be truly effective. The first three are carbon-based and graphene is pure carbon meaning they have the potential to radically change the materials world.
As well as being technically possible, there is also a demand for these solutions from some of the world’s global brands such as IKEA, Toyota, Procter & Gamble and Coca-Cola. All have their own reasons for pushing biomaterials, both for functional or cost-related reasons. For example, biocomponents in cars weigh and cost less than metal or companies view it as a way of building brand image.
No revolution is easy, and the ‘recarbonisation revolution’ is no exception, but there is scope for many winners. Whilst alliances across sectors are not yet the norm, a transformation of the value chain must and is taking place. Companies operating in our industry must think ahead and align to benefit from this transformational shift.
We are only at the beginning of the recarbonisation journey and in many applications plastic is still much more competitive. However, even achieving a mere one per cent of the market would be a business worth billions of euros; the foundations are solid for this to happen and companies and brands from different sectors are already seriously looking at a biobased future. This is a positive sign for us all as the recarbonisation journey gets underway.
Bioeconomy 2.0 will help lead the EU’s renewable revolution - with the right support
On the occasion of ‘BioEconomyUtrecht2016’, the fourth Bioeconomy Stakeholders’ Conference, the European Bioeconomy Alliance (EUBA) calls on the EU to lead a worldwide transition towards a renewable, low-carbon economy. Europe has all of the means necessary to become a global leader in the bioeconomy, if its potential is realised and embraced by European policy makers.
The bioeconomy encompasses the sustainable production of renewable resources and their conversion into food, feed, fibres, materials, chemicals and bioenergy through efficient, innovative technologies. It is already worth €2 trillion annually and employs 22 million Europeans, but holds the potential to significantly further boost competitiveness and long-term economic growth. At a time when the pressure is on to deliver on post-Paris climate commitments, the bioeconomy offers a viable solution to today’s fossil carbon equivalents and has the potential to save up to 2.5 billion tonnes of CO2 per year.
In advance of today’s conference, EUBA members, together with other stakeholders in the growing bio-based community have produced a set of recommendations on how Europe can promote bio-based products in public procurement. The report, which will be launched today in Utrecht, outlines what needs to be done at EU, regional and national level to create dynamic new markets for home-grown, EU-sourced bio-based products.
Speaking on behalf of the EUBA, Pekka Pesonen, Secretary General of Copa and Cogeca commented: ‘We are at a pivotal moment in the development of the European bioeconomy. The EU’s strategy is currently being reviewed and we find that we have both great achievements to celebrate as well as some much needed new measures to put in place. Financial tools are needed to boost innovation and investment in existing and new bio-based value chains. In addition, boosting public procurement of bio-based products is one example of how Europe can develop renewable product markets and accelerate the move towards a circular bioeconomy.’
Also speaking on behalf of the Alliance, Jamie Fortescue, Managing Director of Starch Europe, a member of the Primary Food Processors added: ‘Europe has, in abundance, the renewable resources, industrial base and know-how to lead its own bioeconomy revolution. What we now need, to attract more contributors and investment, is open and inclusive discussion underpinned by unwavering, cross-sectoral, political commitment. We want to look back at Utrecht in five years’ time and marvel at what has been achieved in the interim.’
EUBA member EuropaBio’s Industrial Biotech Council Chair, Stephan Tanda, concluded: ‘With the steadfast support and leadership of the European Institutions, the Member States and their regions, huge progress has been made over the past five years with many national authorities setting out their own tailor-made roadmaps towards vibrant and regenerative home-grown bioeconomies. In addition, thanks to the development and launch of the EU’s first ever Bio-based Industries Joint Undertaking for €3.7 billion, ground-breaking cross-sectoral innovation has been given a new lease of life. As a result, we will see new partnerships forming across borders and disciplines in the development of smarter, more sustainable products and processes. The potential is there to be harnessed and, with the right support, Europe will lead the way in the development of a world leading bioeconomy.’
Note to the Editor
BioEconomyUtrecht2016 is taking place 12-13 April in Utrecht, the Netherlands, and is hosted by the Dutch Ministry of Economic Affairs and the European Commission, under the auspices of the Dutch EU Presidency. The aim of the conference is to explore how Europe can enhance its bioeconomy and input into the review of the European Bioeconomy Strategy that will take place in 2016.
Commission Expert Group for Bio-based Products, Working Group Public Procurement of Bio-based Products, Recommendations 2016:
Innovating for Sustainable Growth: A bioeconomy for Europe: http://ec.europa.eu/research/bioeconomy/pdf/bioeconomycommunicationstrategy_b5_brochure_web.pdf
The EUBA warns against a tiered approach to the carbon leakage list
A number of the sectors which are fundamental to the implementation of the EU Bioeconomy strategy, represented by the European Bioeconomy Alliance (EUBA), are identified as being subject to the risk of carbon leakage under the Commission’s proposal for the ETS post 2020. These are: starch, oilseeds and protein meals, pulp and paper and sugar. The EUBA supports this approach because there is indeed a real risk that these sectors may relocate their operations outside the EU in the absence of a global level playing field on energy cost.
However the EUBA is also aware of the so-called tiered approach towards carbon leakage put forward by the French and British governments. Under this proposed approach some of the sectors being exposed to carbon leakage would receive more compensation than others. In practise this would mean that fossil-based industries, who are intrinsically most carbon-intensive, would receive 100% free allocation, to the detriment of the sectors which are contributing to the bioeconomy and thus reducing the EU’s fossil fuel dependence (who would receive from 0% to a maximum of 80% free allocation). This would create a competition distortion, undermining efforts to develop renewable bio-based materials to replace fossil fuel based ones.
The objective of the EU Emission Trading System is to combat climate change and reduce greenhouse gas emissions. The objective of the European Commission’s bioeconomy strategy, endorsed by both the Council of the EU and the European Parliament, is that fossil fuels should be replaced with “sustainable renewable alternatives as part of the shift to a post-petroleum society”. The objectives are and must remain complementary and consistent.
According to OECD, “the full climate change mitigation potential of biotechnology processes and bio-based products ranges from between 1 billion and 2.5 billion tons CO2 equivalent per year by 20301”.
Both the EU ETS and the EU bioeconomy strategy are fundamental to the European Union's policy to reduce industrial greenhouse gas emissions cost effectively. The EUBA therefore congratulates the European Commission for being consistent and strongly warns against any attempts by Member State governments to undermine that consistency.
Hands-on Circular Economy - An inspiring paper mill visit with permanent representation officials
The Dutch Presidency of the Council of the European Union organised a field trip for Industry and Environment Council working group members to illustrate the Circular Economy, one of the Presidency’s top priorities. The Presidency chose the state-of the-art paper mill in Roermond, The Netherlands. The mill is operated by Smurfit Kappa and its raw material is 100% paper for recycling, making it the perfect example of circularity. The visit was co-organised with the Confederation of European Paper Industries (CEPI) and the Royal Dutch papermaking association VNP.
“We are very happy to be given the opportunity to demonstrate that paper is at the heart of the Circular Economy”, said CEPI Acting Director General Jori Ringman. “The paper industry champions many aspects of circularity from reusing water to industrial symbiosis, from including the whole value chain in advancing circularity to working towards clean and safe cycles. Whilst the recycling starts already at homes and offices and is a chain of many important actors, it is vital that EU legislation acknowledges the final recycling where the material is physically transformed to start a new cycle; this is what the participants saw today in practice”, he added.
Europe is a world champion when it comes to paper recycling, achieving a 72% recycling rate in 2014.
The Roermond mill is a great example of Circular Economy. It processes 600 000 tonnes or one million bales of waste paper into new paper rolls every year, which is more than 25% of the annual collected amount of paper for recycling. “The companies in our sector produce products in a very high tech and sustainable way, products that play a very important role in everyday life. The participants of the field trip could closely experience that in Roermond,” said Gerrit Jan Koopman, Director of Royal VNP.
For more information, please contact:
Jori Ringman, CEPI Acting Director General at firstname.lastname@example.org, mobile: +32 478 25 50 70
Rutger van Dijk, VNP Communication and PR at email@example.com, mobile +31 6 45 79 02 60
Note to the Editor
CEPI aisbl - The Confederation of European Paper Industries
The Confederation of European Paper Industries (CEPI) is a Brussels-based non-profit organisation regrouping the European pulp and paper industry and championing industry’s achievements and the benefits of its products. Through its 18 member countries (17 European Union members plus Norway) CEPI represents some 505 pulp, paper and board producing companies across Europe, ranging from small and medium sized companies to multi-nationals, and 920 paper mills. Together they represent 23% of world production. For further information see http://www.cepi.org/
Royal VNP – Koninklijke Vereniging van Nederlandse Papier- en Kartonfabrieken
The Dutch paper and board association represents the interests of the Dutch paper and board industry with an active lobbying focused on solutions, on current policies, legislation and sustainability. They provide services to their members and initiate policy-supporting studies. In this way they help to connect the companies’ needs and developments in society (customers, employees, government, NGOs and society in general). For further information see www.vnp.nl.
Director General Marco Mensink to leave CEPI in March
CEPI Director General Marco Mensink will leave his role in CEPI on 15 March 2016 to take up the role of Director General in CEFIC (the chemical industry trade federation).
“Marco Mensink has had a lengthy career in CEPI and the overall paper industry sector. During that time he has made a major contribution to progress and lead many innovative initiatives and developments. Above all, he leaves a very professional team of colleagues behind” quoted Peter Oswald, CEPI Chairman.
The CEPI Board thanks Marco for his major contribution to CEPI and wishes him and his family every success in his new role.
CEPI has now commenced the process to appoint a replacement.
The search for a replacement will be coordinated by the CEPI Board Steering Committee, chaired by CEPI Chairman Peter Oswald, with the support of a recruitment agency.
Candidates can make their interest known by contacting the CEPI Chairman on a dedicated and confidential e-mail address firstname.lastname@example.org. The applications will be included in the process with the recruitment agency.
For more information, please contact Annette Requardt at email@example.com, mobile +32 489 84 8950
Note to the Editor
CEPI aisbl - The Confederation of European Paper Industries
The Confederation of European Paper Industries (CEPI) is a Brussels-based non-profit organisation regrouping the European pulp and paper industry and championing industry’s achievements and the benefits of its products. Through its 18 member countries (17 European Union members plus Norway) CEPI represents some 505 pulp, paper and board producing companies across Europe, ranging from small and medium sized companies to multi-nationals, and 920 paper mills. Together they represent 23% of world production.
Paper industry launches the Age of Fibre at European Paper Week 2015
The Confederation of European Paper Industries (CEPI) has concluded the 17th edition of European Paper Week 2015. Its great success is reflected in a record number of attendees: More than 400 industry representatives gathered in Brussels for three intensive days and have left full of inspiring ideas, new contacts and good memories.
The industry declared the start of The Age of Fibre, and launched a brand new publication containing the most innovative products of the pulp and paper industry. This new publication is the third in the sequence of initiatives that started with the 2050 Roadmap in 2011, followed by the Two Team Project in 2013. All products featured in the new publication were shipped to Brussels for an exhibition that ran throughout the event.
Engaging with European policy makers, the industry stressed European competitiveness. Gary McGann, CEPI Chairman, said “Europe needs a real improvement of competitiveness, not competitiveness which is delivered by potentially temporary currency weakness. We again ask for a completion of the internal market, competitive energy prices, a more flexible and mobile employment environment and a reduction in the extent and cost of governance across Europe. This means greater efficiency in policy making, speedy decision making and clearer accountability to ensure a progressive Europe and a progressive industry”.
Never before did European Paper Week bring together such a large number of prominent speakers. With Industry 4.0 being the overriding theme of the event, the keynote speaker was renowned economist Jeremy Rifkin, author of 20 books about the impact of scientific and technological changes on the economy, the workforce, society, and the environment. In an energetic dialogue with Commissioner Vice-President Maroš Šefčovič, he presented his theory of the Zero Marginal Cost Society via a live video link from the United States.
Commissioner for Digital Economy & Society, Gunther Oettinger, gave the Commission‟s view on Industry 4.0 and the future of industry in Europe, while Commissioner for Agriculture and Rural Development, Phil Hogan, joined the dinner and congratulated outgoing Chairman Gary McGann. From 2016 onwards Peter Oswald, CEO of Mondi Europe & International, will be the new CEPI Chairman.
European Paper Week also celebrated the 10th anniversary of the Forest-based Sector Technology Platform. European Commissioner Carlos Moedas, responsible for Research, Science and Innovation, congratulated the platform for its achievements.
European Paper Week 2015 covered a wide range of topics, from hot EU policies such as the Circular Economy and Emissions Trading System, to market developments (in collaboration with RISI), the future of speciality papers and the US paper industry campaign, How Life Unfolds.
The industry launched its preliminary statistics for 2015, showing that the transformation of industry continues, while volumes and turnover stay relatively stable.
Photos and presentations from the event will soon be available at www.cepi.org/epw.
If you have any questions, please contact Annie Xystouris at firstname.lastname@example.org Mobile: +32(0)486 24 36 42.
For supporting information, download our press pack.
European Paper Week 2015
European Paper Week, CEPI's annual event, was very successful and marked a record number of attendance. More than 400 industry representatives gathered in Brussels for three intensive days and left full of inspiring ideas, new contacts and good memories.
Never before did European Paper Week bring together such a large number of prominent speakers. With Industry 4.0 being the overriding theme of the event, the keynote speaker was renowned economist Jeremy Rifkin, author of 20 books about the impact of scientific and technological changes on the economy, the workforce, society, and the environment. In an energetic dialogue with Commissioner Vice-President Maroš Sefcovic, he presented his theory of the Zero Marginal Cost Society via a live video link from the United States. You can listen to Mr. Rifkin's speech here and Mr. Sefcovic's here.
Commissioner for Digital Economy & Society, Günther Oettinger, gave the Commission’s view on Industry 4.0 and the future of industry in Europe, while Commissioner for Agriculture and Rural Development, Phil Hogan, joined the dinner and congratulated outgoing Chairman Gary McGann.
European Paper Week also celebrated the 10th anniversary of the Forest-based Sector Technology Platform. European Commissioner Carlos Moedas, responsible for Research, Science and Innovation, congratulated the Platform for its achievements.
You can view all presentations, photos and other materials published during EPW at: http://www.cepi.org/EPW/2015
Gary McGann awarded Global CEO of the year
CEPI is happy to announce that its Chairman Gary McGann has been awarded the PPI's Global CEO of the year award. Earlier this year he was awarded the European CEO of the year award for the second year running.
The PPI Awards honor leadership, vision, innovation and strategic accomplishments within the pulp and paper industry, and are the only global awards dedicated to recognising the achievements of companies, mills and individuals in the sector. The winners were announced at the awards dinner on September 28th in Chicago, IL at the InterContinental Hotel.
Entries were evaluated by three panels of judges who independently reviewed the entries against the award criteria set out in each category.
To find out more, go to http://www.ppiawards.com/
Position of the paper and print value chain on the EU General Data Protection review
Our associations are part of the paper and print value chain and include paper manufacturing, paper converting, printing, postal services and direct marketing. We are all committed to safeguarding the protection of personal data.
Our industry – which ranges from the manufacturer to the distributor of direct mail – provides jobs to 3 million Europeans active in more than 120 000 companies and generates a turnover of over € 340 billion.
The review of the existing framework aims primarily at adapting the rules to the growing development of technology. It is essential that the new rules allow for the more ‘traditional’’ side of the communication industry - i.e. postal direct mail – to keep its ability to process personal data.
Some of the proposals in the General Data Protection Regulation would considerably restrict direct marketing opportunities of industry and thereby have a serious impact on the ability for Europe to communicate while jeopardizing the existence of many of our companies in Europe.
In this decisive phase of the legislative procedure on the review of the European Data Protection legislation, we would like to highlight our key concerns and count on the negotiations to lead to a workable legislative framework, which:
Recognises the use of personal data in direct marketing as being carried out for a legitimate interest (Recital 39 as proposed by the Council)
Recognises the legitimate interest as legal basis for the further processing of data (Article 6.4)
Avoids excessive requirements on profiling (Article 20)
Acknowledges the legitimate interest of third parties and maintain the existing balance (Article 6.1.f)
Avoids the mandatory use of ambiguous graphical forms (Article 13.2.a as proposed by the European Parliament)
Avoids disproportionate administrative burden for SMEs
We trust the trilogue negotiations will lead to a balanced solution combining citizen’s fundamental rights to data protection with standard business activities.
CEPI – Confederation of European Paper Industries – www.cepi.org
FEDMA – Federation of European Direct and Interactive Marketing – www.fedma.org
FEPE – European Envelope Manufacturers Association – www.fepe.org
INTERGRAF – European Federation of Print and Digital Communication – www.intergraf.eu
POSTEUROP – European Postal Operators – www.posteurop.org
European Paper Week 2015 registration is open - Paper Industry 4.0
The Confederation of European Paper Industries (CEPI) has opened the registration for European Paper Week 2015, taking place on 17-19 November in Brussels. This year’s 17th edition promises an even wider range of topics, incorporating new features such as a session on the European pulp and paper market outlook by RISI Economists. The overriding theme is Paper Industry 4.0.
CEPI is honoured to have renowned economist Jeremy Rifkin as the event’s keynote speaker, prolonging a tradition of exceptional guest speakers. Mr. Rifkin is president of the Foundation on Economic Trends and the author of 20 books about the impact of scientific and technological changes on the economy, the workforce, society, and the environment.
Industry 4.0 has monopolised the headlines of events and articles alike this year. Shedding some light on this relatively elusive concept, CEPI, in collaboration with StepChange Consulting (also the event’s platinum sponsor) and SITRA (the Finnish Innovation Fund) will publish a report covering existing Industry 4.0 examples in the pulp and paper industry. This publication is prepared on the basis of an industry-wide survey as well as one-to-one interviews with prominent industry leaders.
As is the case every year, European Paper Week will bring participants the most up-to-date, essential information from the highest levels of Brussels policymaking. Commission representatives will explain what shape Industry 4.0 is currently taking in the EU Institutions’ work, while info sessions on EU policies such as the Emissions Trading System and the Circular Economy will provide an insight to the EU’s future plans for our industry.
US ‘How Life Unfolds’ campaign programme director Mary Anne Hansan is also invited for the first time to Europe. She will talk about this industry-driven multi-million dollar campaign to help create consumer appreciation for our industry’s products. This illustrated example will put the difficult topic of the public’s perception of paper products on the table, sparking a debate on whether or not the European industry should follow the footsteps of its American counterparts.
Participants will have the privilege of seeing the industry’s most innovative products at an exciting exhibition. These will have been chosen to feature in CEPI’s new “20 most innovative products” publication, also launched at the event. Finally, this year’s European Paper Week will attest the Two Team Project’s legacy. The winning concept - Deep Eutectic Solvents - consortium will share the latest research on the project that has the potential to revolutionise the future of pulpmaking.
CEPI Focus July 2015Download here
European paper industry welcomes Valmet as a new partner
The Confederation of European Paper Industries (CEPI) is happy to announce a new partnership with Valmet. CEPI and Valmet have already collaborated in the past, notably on the European Paper Week. The new status will deepen an established good relationship, to include areas of common interest.
More specifically, Valmet will gain a clear and in-depth insight of the issues the pulp and paper industry is facing, with the opportunity to be part of CEPI’s activities with its stakeholders. CEPI will gain knowledge and expertise, building on its ever-strong eco-system around industry suppliers with the ultimate goal of strenghtening its innovation agenda. “Valmet and CEPI have a lot to gain from this partnership. It is a priviledge to collaborate with such a highly-valued industry supplier and we are very excited to see where this partnership will lead us”, says Marco Mensink, CEPI’s Director General.
Valmet Corporation is the leading global developer and supplier of technologies, automation and services for the pulp, paper and energy industries. Valmet’s services cover everything from maintenance outsourcing to mill and plant improvements and spare parts. Their strong technology offering includes pulp mills, tissue, board and paper production lines, as well as power plants for bio-energy production.
This is the second new partnership for CEPI in 2015, with Pöyry having joined the programme in March. The partnership programme, launched in 2011, currently includes Buckman, Pöyry, Omya, Valmet and Voith. It is open to machine and chemical suppliers active in the pulp, paper or board industry with a direct link to paper manufacturing.
For more information, please contact Annie Xystouris at email@example.com mobile phone: +32(0)486243642.
CEPI Focus April 2015Download here
CEPI announces new event partnership with PRIMA
Today the Confederation of European Paper Industries (CEPI) announced a new event partnership with PRIMA, the Paper & Related Industries Marketing Association. The partnership will translate into a mutual promotion of both the European Paper Week as well as the Annual PRIMA conference. In addition, CEPI members will benefit from a members participation fee to the PRIMA annual conference.
The two annual events not only take place within six months of each other, they also complement each other in terms of content. PRIMA conferences offer a professional forum to update existing knowledge and to broaden one’s horizon regarding the various sectors of the forest products network as well as an excellent networking opportunity. The European Paper Week primarily focuses on the hottest issues affecting the European pulp and paper industry on a European level. “This partnership will offer our members the possibility to view a complete spectrum of our industry’s current state, on all levels. This can only be beneficial for all”, says CEPI Director General Marco Mensink.
PRIMA's Annual Conference will take place in Graz, Austria on 18-19 May 2015 and the European Paper Week in Brussels on 17-19 November 2015. To find out more about both events, go to http://www.prima-beyond-information.org/ and http://www.cepi.org/epw respectively.
For more information, please contact Annie Xystouris at firstname.lastname@example.org, or +32 4 862 43 642.
Note to the Editor
CEPI aisbl - The Confederation of European Paper Industries
The Confederation of European Paper Industries (CEPI) is a Brussels-based non-profit organisation regrouping the European pulp and paper industry and championing industry’s achievements and the benefits of its products. Through its 18 member countries (17 European Union members plus Norway) CEPI represents some 515 pulp, paper and board producing companies across Europe, ranging from small and medium sized companies to multi-nationals, and 940 paper mills. Together they represent 23% of world production.
PRIMA (Paper and Related Industries Marketing Association) is an independent non-profit organisation that has been promoting mutual understanding throughout the entire forest products value chain – from forestry, minerals and chemicals companies through pulp and paper makers to merchants, publishers, printers, packaging producers and consumers of paper and board products – for more than four decades. PRIMA provides the platform for spreading business understanding and competence and enabling first-rate networking by bringing together members of the value chain in a transparent, legal and honest way at industry and customer conferences with high repeat-attendance figures.